![]() ![]() TAG Heuer launched the Carrera collection in 1963 and nowadays labels it “born on the racetrack”, something very fitting with the brand’s identity. The TAG Heuer Carrera, of course, takes its names from the Carrera Panamericana, a gruelling border-to-border road-racing event held in Mexico from 1950 to 1954. ![]() All strong names inspired by the world of motorsports. Legendary names like Monaco, Monza, Silverstone, or Formula 1. ![]() The Carrera, like other collections by Heuer/TAG Heuer, is named after a prolific motorsport event or venue. ![]()
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